This is a guest post from Adam Schrab. My good friend and one of two owners of mSnow. I worked with Adam on many occasions now and am excited to share his point of view and upbringings. I hope you enjoy everything he has to say as much as I have enjoyed working with him.
The Connect
“Those of us who love to board and ski at Michigan and Midwest ski resorts really notice the shorter warmer winters. This is why companies like Parx and mSnow have sprung up. Parx can bring the fun right into summer with an awesome 10+ foot ski slope, and mSnow is the surface you can ride on with or without snow.
A little background on mSnow. My twin brother Luke and I are farm boys who grew up trying to make snow with electric motors on our grandpas farm in Wisconsin. We made rope tows, drop in towers, blew snow and built jumps. We were freestyle ski competitors, and training in our own backyard gave us the edge to win national titles and compete in X Games Big Air. Through these farm-grown antics, word reached Warren Miller, and we found ourselves in a few of his films. I guess I could say our passion led us there, and now our passion led us to create actual plastic skiing snow, right here in Michigan where we now live.
mSnow was born from the necessity to ski a bit more whenever you do not have access to real snow. People have started to ride in their own backyards more and more. With a little mSnow, people can now ride all year. With NewSchoolers.com, last summer we did an online video contest to win mSnow prizes and it was insane: check it out here. Keep watch on NewSchoolers, under “mSnow Cult” for details on the upcoming Summer 2013 contest!!! Here is one of the winning entries.
The Parx portable ski hill is awesome, with the lack of real snow, the drop in now features mSnow. Check the recent Marhar Snowboards Backyard Rail Jam, we did in downtown Grand Rapids (also pictured above). Its amazing what this 10′ tall portable slope will kick out for fun! Perfect for rail grinds and event sledding/tubing hills.
The Parx setup is actually an ongoing project of making the magic happen anywhere. Jon Tollefson, founder of Parx, has always been shredding his own backyard, and his passion makes you want to do the same! He offers this slope to rent for celebrations, events, conventions, anything you like.
Together we have built many other slopes and drop ins. Each time we figure out what works best and we love to develop them from a riders standpoint. Here is a custom project we collaborated on in Pennsylvania last summer at First Class Gymnastics.
Together we share an interest of inspiring you to go shred, ski, or sled year round! Enjoy the fun, the sun, and get out doors as much as possible. We want you to be ready for when the next lake effect blizzard warning comes. We want you to be dialed in before you can actually go play at the ski hill! Whether it is a ski hill, a ski shop, a sledding hill, or your own backyard; Parx and mSnow will help you to create and build your ideas!”
